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Sea, sailing and people

About More Sailing

More Sailing was founded in 2009 on the west coast of Sweden and offers unforgettable travel experiences all around the world. We are motivated to spread happiness, build relationships and fulfil dreams – and everything is rooted in our passion for the sea, sailing and people. Do you long for a relaxing holiday in the Mediterranean or dream of sailing across the Atlantic? We have just the experience for you – from sailing trips with a skipper and host to boat hire, tailor-made conferences and investment programmes for boat owners. See you at sea!

A crew member carries a tray of air-dried ham, green salad and balsamic vinegar up on deck
The More Sailing team from Sweden gathered in a group
A technician from Croatia smiles at us while he works on the boat
Skipper and host laughing together

Why choose More Sailing?

  • More than 15 years in the industry

    We have been operating for over 15 years with plenty of experience in the sailing and travel industry.

  • 4.9 rating on Google reviews

    Thousands of satisfied return customers in many countries around the world.

  • Scandinavian service & local expertise

    For a secure, professional and genuine customer experience.

  • Security at every step

    Security, safety and personal service in focus – from first contact until you are back on dry land after the trip.

Our story

How it all started

Our story began over 15 years ago when More Sailing’s founder travelled to Croatia for a week sailing with friends and family. One week quickly became seven. Friends and guests came and went. Everyone loved it. It wasn’t long before a simple but grand plan came to life. Wouldn’t it be fantastic if more customers could enjoy the freedom of the sea? Experience the amazing things that happen when the engine goes quiet, the sails are hoisted and time stands still. To make sailing accessible for all!

Said and done. More Sailing quickly grew into an international sailing company operating across several countries with thousands of satisfied customers.

In 2020, the journey went in a new direction with the establishment of our sister company, More Yacht Club, together with friends and colleagues from the industry. Four years later, in 2024, we took the next step in our development by acquiring the Greek charter company, Blue Eternal.

Strengthening our presence in the Mediterranean together with our colleagues in Croatia and Greece has been a strategic step in company development and has contributed to greater quality, local knowledge and new opportunities. Today More Sailing, More Yacht Club and Blue Eternal are no longer three separate entities – instead, they are one and the same company under the name More Sailing.

Catamaran sailing at sunrise

Stability and transparency

Secure and stable ownership structure

In 2024, the private investment company Red Six and its partners became the main owners of More Sailing. Red Six has sound experience of building global brands in everything from tech to experiences and is passionate about working with companies that want to have a positive impact on the world and bring joy for people. Our shared vision of our values and the future make our partnership a natural choice.